A new initiative, The 43 Institute, has been set up by the late Ken Block’s family to carry forward his legacy and support those pursuing a career in the creative industries.
Before he became a household name via his Gymkhana videos and competed at the very top of both rally and rallycross, Block was a successful entrepreneur through his company, DC Shoes.
Once he sold the brand and pursued a motorsport career, Block used his marketing skills to supreme effect – making Hoonigan one of the most powerful and influential players in the media game.
But Block was always happy to share his wisdom and help others where he could, which is what the Block family wants to continue to do with The 43 Institute.
Its mission statement reads: “The 43 Institute exists to carry on Ken Block’s greatest legacy: creating paths of opportunity and success for people, limited by nothing but their own dedication and tenacity.
“From the opportunity of building a brand, taking off in action sports, or pursuing a driving career, Ken always greatly supported those who gave 110% towards their passion.
“The 43 Institute aims to open the door of opportunity to the network of creatives, business leaders, marketing experts, top level athletes, and artists that Ken has built in his decades-long career; providing grants and support to make dreams happen.”
Donations are open for anybody willing to help cover some fees to launch the project, and can be made here.
