M-Sport reveals 2024 WRC livery

Ford Puma Rally1 gets an updated blue and white look for 2024 season


M-Sport has revealed the livery for its 2024 World Rally Championship challenging Ford Puma Rally1 Hybrid.

The cars Adrien Fourmaux and Grégoire Munster will drive through this season retain significant Red Bull and Ford branding, with Castrol and Safety Culture also prominent in the livery.

M-Sport team principal Richard Millener explained the inspiration for the new colors, saying: “This year’s livery brings together old and new: taking inspiration from the old Sierra Cosworth and Mk2 Escorts in the mid-to-late 1980s. The design combines bold blue striping on a predominantly white body with the Puma’s characteristic lightning bolt style.

“I think the livery will be a new favorite among long-standing Ford and M-Sport fans, it’s always special to reference heritage liveries.

“As usual, a huge thank you goes to Phil Dixon, our in-house designer, for his hard work and wonderful results on this livery… despite the immense time pressure we put him on him.”

The cars will break competitive cover at this month’s Monte Carlo Rally, which starts from the principality’s Casino Square on Thursday January 24.

Words:David Evans